Priority Insurance Company Limited through Ghana Insurers Association makes donation to road crash victims at Trauma and Specialist Hospital, Winneba

Priority Insurance Company limited as part of their Corporate Social Responsibility extended their support to the Trauma and Accident specialist in Winneba. This gesture was done with other insurance companies through the Ghana Insurance Association.

The Head of Corporate and Broker Unit of Priority Insurance, Mrs. Abena Nketia Agyakoma and Her team member Mr. Daniel Owusu Addae represented Priority Insurance on this occasion.

Ghana Insurers Association (GIA), under the astute leadership of President Seth Aklasi, extended a helping hand to the Trauma and Specialist Hospital in Winneba with a noteworthy donation worth close to GHS 100,000.

The compelling rationale behind this charitable endeavor is intricately linked to the alarming surge in road accidents along the perilous Winneba highway. The GIA’s magnanimous gesture, therefore, seeks to address the pressing needs of accident victims, many of whom are valued clients of the various insurance firms that make uo the GIA.

Mr. Aklasi cogently articulated that by insuring individuals, the insurance companies are unequivocally assuming responsibility for accidents, which, unfortunately, remain a recurrent phenomenon in the nation. Notably, the Winneba road has emerged as an accident-prone stretch, prompting the GIA to step up and help to proactively address this pressing concern.

“By insuring individuals, we are actually taking responsibility for accidents which are a daily occurrence. Whatever you do there will be road crashes at the end of the day, and we have come to identify the Winneba Road as one that is road crash prone.”

“Donating to the Trauma and Specialist Hospital, Winneba, it is our way of saying that in the whole process of insurance, we think that we need to support victims of road crashes, hence the donation of the absorbent gauze rolls, disposable syringes, latex surgical gloves and other consumables,” he quipped.

The tangible contributions presented to the Trauma and Specialist Hospital, Winneba, encompass an array of essential medical supplies, including absorbent gauze rolls, disposable syringes, latex surgical gloves, and other critical consumables, vital for expedient medical attention to accident victims.

Graciously receiving this commendable donation on behalf of the hospital, Dr. Prah Kwame George, Head of the Trauma and Specialist Hospital, expressed profound gratitude towards the GIA. He called upon other corporate entities across the nation to draw inspiration from the GIA’s laudable act of benevolence and ardently support initiatives aimed at ameliorating the plight of accident victims.

Against a backdrop of road safety statistics provided by the Motor Traffic and Transport Department (MTTD), which indicated a notable 15.06% reduction in recorded road accidents during the first quarter of 2023 compared to the corresponding period in the previous year, it is apparent that concerted efforts are essential in furthering this positive trajectory.

As the Greater Accra Region grappled with the highest number of recorded crashes, and the Oti Region accounted for the least incidents, the Central Region, home to the Trauma and Specialist Hospital, was not immune to such unfortunate occurrences, recording 204 cases during the same period.

With the GIA’s noble act echoing resoundingly, it is hoped that more entities will take cognizance of their social responsibility and emulate the spirit of altruism, collectively fostering a safer and more compassionate society for all Ghanaians.

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