Matthew K.A. Aidoo

General Manager - Marketing & Business Development

Salifu graduated from Baptist University College of Ghana with Bachelor’s degree in Marketing and Master’s degree in Insurance and Business Continuity from KNUST. He also possesses an Advance Diploma in Sales and Marketing Management (UK).

Salifu is an Associate in Risk Management (ARM) with Institute (USA) and a Chartered Insurer (CIIG).  He is a Chartered Property Casualty Underwriting (CPCU).

He started his insurance career as an agent with Glico General Insurance for over two years (2006 – 2008).  He later joined KEK Insurance Brokers as a Senior Broking Officer in charge of Marketing for the Kumasi branch in 2013.  Salifu later moved to Regency Alliance Insurance in 2016 before joining Priority Insurance in 2018 as a Branch Manager for Takoradi and Kumasi Branch respectively.

He has over 17 years’ experience in the insurance industry.